|
Trade Show Magic |
|||
For many organizations, exhibiting at conferences and trade shows can be a chore and not very effective or profitable. Dynamic Communications can help boost the results of your trade show participation in two ways:
Personal Appearances An award-winning magician and entertainer (and with years of corporate experience behind him), Michael Bayer has brought his personal brand of magic to trade shows across North America, making the booths of a wide variety of organizations entertaining, exciting crowd-pleasers - and a far more effective marketing tool. Michael works with the client organization to develop a unique presentation that showcases its products and services. At the show, as part of his performance, he asks the qualifying questions, enabling your staff to monitor reactions and identify solid, qualified leads. Regular performances are scheduled throughout the day, guaranteeing a flow of potential customers throughout the exhibiting hours. Between performances, Michael helps man your booth, speaking with customers, and promoting your organization, its products and services. Your booth will have that magical difference. Crowds come for the performance but stay to talk about your product or service. Trade Show Consulting and TrainingGive your sales staff the skills, confidence and flair they need to represent your company effectively at trade shows and similar events. Dynamic Communications can work with the staff, planning your participation and manning your booth to ensure your exhibit attracts traffic and makes the right impression on qualified customers. We can also design and deliver a customized trade-show training workshop (half-day or full-day) for the staff who will be representing your company. We'll teach them how to engage potential customers, discover their needs, and present your products or services to their best advantage - in ways that meet those client needs. |